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How to Choose Video Production Services

Video production is a process through which video content is produced. It can also be considered to be the same as film making, the only difference is that with video production the content is digital. Film making refers to the early days where production was analogue and film stock was mainly used.

Three stages have to be passed in order for the video production to be successful. The first stage is pre-production then it is followed by video production then lastly post-production. Pre-production entails preparations or planning of the entire video production before the filming commences. The various things that are planned in the pre-production involve logistics, scheduling, scriptwriting and anything else that needs sorting. After everything is set and ready that’s when the next stage, video production, starts.

In the next stage, video production, the video content gets to be created and captured as the process goes on. Video content is described as the videography or the moving images. In other words, the subjects are the ones being filmed and recorded. If everything goes according to plan and on schedule then the next stage, post-production, will begin immediately. Post-production is described as the process where the best video contents are assemble together under a procedure known as video editing. This process is undergone in order to achieve a product that is finished and tells the story or relay the message that was intended to reach its audience. The transmition of the video content may happen during a live setting which is termed as live production or it can also be delivered to the audience after the event has happened which we refer to as post-production.

Mostly the video content is usually captured by an electric media that stores the data in the SD card. However, this method is not used by professionals because an SD card is more of a consumer grade product. The professionals use flash storage of a solid state storage device to store their video content. We have different formats that are also common to distribute video content digitally. Formats like.mpeg, .mp4, .mpg, .mov, .wmv and .divx are the ones commonly used. There are a variety of different video productions.

Those that are common are like TV and film production, web commercials, customer testimonial clips, television commercials, event videos, marketing videos and wedding videos. Note that a person that takes a video of an particular occasion like a party or birthday using their smart phone or camera, it will not be considered as video production. This is because it did not go through all the stages of a typical video production.

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