You drive via and you actually do not care about something however your quick meals repair.
It has been a superb enterprise mannequin for a very long time, and barely finer than through the pandemic.
But, amid McDonald’s rising reliance on tech-driven drive-thru and supply, one problem appeared prefer it would possibly disturb the firmament of success.
McDonald’s was insisting that its franchisees owed it cash for the superb expertise that was driving enterprise towards ever-higher revenues.
Each six months, franchisees must pay McDonald’s a charge, you see, for all the most recent improvements — equivalent to robotic drive-thrus. All of the sudden, McDonald’s was claiming that the charge needed to paid month-to-month. Oh, and that the franchisees had been already in arrears.
Nicely, expertise is pricey, is not it?