Under Armour to sell MyFitnessPal to investment firm Francisco Partners for $345M, after buying it in 2015 for $475M, and sunsetting Endomondo, bought for $85M (Darrell Etherington/TechCrunch)


Darrell Etherington / TechCrunch:

Under Armour to sell MyFitnessPal to investment firm Francisco Partners for $345M, after buying it in 2015 for $475M, and sunsetting Endomondo, bought for $85M  —  Global fitness giant Under Armour announced this morning that it will be selling MyFitnessPal to investment firm Francisco Partners …