TikTok's launch on Android TVs in France, Germany, and the UK yesterday is part of its push to diversify its audience and bring its stars into the mainstream (Chris Stokel-Walker/WIRED UK)


Chris Stokel-Walker / WIRED UK:

TikTok’s launch on Android TVs in France, Germany, and the UK yesterday is part of its push to diversify its audience and bring its stars into the mainstream  —  The app’s arrival on smart TVs is part of a plan to diversify its audience – and bring its stars further into the mainstream